Research Papers Published – International Journals

  • The Impact of Technology on Customer Experience in Financial Services, published in Journal of Information Systems Engineering and Management 2024, 9(4), e-ISSN: 2468-4376, https://www.jisem-journal.com/, (2024).
  • Entrepreneurship and Innovation in the Age of Artificial Intelligence: A Machine Learning Approach. (A Routledge: Taylor & Francis Group) T.Arul Raj, A Parvvathavarthine, Punit Kumar Dwivedi, Tripti Tiwari, Rania Mohy EI Din Nafea, Ravindra Pathak, and G. Nagaraj Published in Recent Advances in Management and Engineering (Edited by IIona Paweloszek, Dorota Jelonek, Munish Sabharwal, Narendra Kumar, Karlibaeva Raya) (Copyright 2024) ISBN 9781032873183 September 5, 2024 by CRC Press.
  • The Role of Customer Relationship in Management (CRM) Systems in Small Business Marketing Published in “Nanotechnology Perceptions” Journal ISSN 1660-6795 Indexing: SCOPUS. (2024)
  • “Building Brand Loyalty through Digital Marketing Strategies in Small Enterprises” published in “Nanotechnology Perceptions” ISSN 1660-6795 www.nano-ntp.com the Scopus Indexed-Q4 Journal, 0.6 Cite Score, 12 Percentile (Powered by Scopus). (2024)
  • The Research Paper Entitled “The Role of Artificial Intelligence in Improving Human Resource Management Practices in Marketing Companies” Published in “Scopus Indexed” Journal Educational Administration: Theory and Practice With ISSN:1300-4832 E-ISSN:2148-2403
    Indexing: SCOPUS. (2024)
  • “A Study on Role of Neuromarketing in Digital Era Business Development” in the globally reputed Journal “Migration Letters” Volume: 21, No: S4 (2024), pp. 1600-1605, ISSN: 1741- 8984 (Print) ISSN: 1741-8992 (Online), Scopus Listed.
  • “To Study The Role Of Marketing In Human Resource Management” in the globally reputed (Scopus Q2) journal “Migration Letters” Volume: 21, No: S2 (2024), pp. 1191-1196 ISSN: 1741- 8984 (Print) ISSN: 1741-8992 (Online), Scopus Listed.
  • “Startup Ecosystem in India: Investment Concentration, Unicorns and Performance of Government” published in Stochastic Modeling & Applications, Vol. 26 No. 3 (January-June, Special Issue 2022 Part 14) ISSN: 0972-3641 UGC CARE APPROVED JOURNAL Received: 21st March 2022, Revised: 29th May 2022, Accepted: 17th June 2022.
  • “An Impact of Artificial Intelligence and Cloud Computing on The Financial and Business Industry” got published in Scopus Indexed Q3 Journal “Tuijin Jishu/Journal of Propulsion Technology” ISSN: 1001-4055. Page 4312-4316, Scopus Listed.
  • Dwivedi, Punit Kumar, Patel, Ranjana, et.al. “Rating and Financial performance of Selected Indian FMCG Companies: An Exploratory Study” published in http://shabdbraham.com/ShabdB/archive/v6an International Journal ISSN: E ISSN 2320 – 0871, June 2018.
  • Dwivedi, Punit Kumar et.al. “A Step Towards Big Cause” case published in Prestige International Journal of Management and Research (ISSN-09746080) available at Pro Quest Data Base USA (Vol. 9; Jan.2016 Issue)
  • Dwivedi, Punit Kumar et.al. “Features and Applications of Mobile Phones: A Consumer awareness study in the paradigm shift to utility” published in Prestige e-Journal of Management and Research, Vol-2, Issue-2, E-ISSN 2350-1316.
  • Dwivedi, Punit Kumar, R.K. Sharma, “Micro Finance: Driver for Sustainable Economic Development: An Empirical Analysis“ published in “Indian Journal of Research‟. (ISSN 2231-6655, July-Dec. 2014 Issue.)
  • Dwivedi,Punit Kumar, Mamtani, Deepesh, “ Dynamics of Basel III In Indian Banking Industry: Issues & prospects “published in „Journal of Banking, Information Technology and Management‟. (ISSN No. 0972-902X, July-Dec. 2014 Issue.)
  • Dwivedi Punit Kumar, Agrawal, Tanushree, Joshi, Manish, “Sustaining Global Competitiveness The Krishna Model” published in „Journal of Management Outlook (ISSN No. 2231 – 1769) Vol.4 No.1(June-2014 Issue.).
  • Singh, Anil K. & Dwivedi, Punit K. “Sustainable Tourism Development through Ecotourism: A Conceptual Approach” published in THAVAN- IJREB Vol-01: Issue: 01 Oct-Dec-2011.
  • Dwivedi Punit Kumar, Sharma, Dinesh, “Inclusive Growth: Role of Rural Banks in Rural Development” published in“SDCM Journal of Management Listed in Ulrich’s periodicalsDirectory, ProQuest USA” (2011) Issue-III, ISSN 0976-6596.
  • Dwivedi, A. K. and Dwivedi, Punit K. (2010), “Rural Entrepreneurship Development: A Study on Indian Handmade Paper Industry ” Osmania Journal of International Business Studies, Vol. IV, Issue II. ISSN-00975-5372.(www.indianjournals.com)
  • Dwivedi, A. K., Kesari, Nidhi and Dwivedi, Punit K. (2010), “Adoption of Accounting and Financial Management Practices among SMEs in Uttar-Pradesh (India)”, published by IMSManthan (The Journal of Innovation) (issue of December 2010) International Journal ISSN- 0976–1713 (www.publishingindia.com)
  • Dwivedi, A. K., Dwivedi, Punit K. and Dwivedi, Nivedita (2011), “A Study on Micro- Credit in Eastern Uttar-Pradesh with reference to Cashpor”, Indian Journal of Commerce & Management Thoughts, Vol. II, Issue.III. ISSN-0975-623X.(www.indianjournals.com)
  • Dwivedi, A. K., Singh Ashok Kr. and Dwivedi, Punit K. (2009), “Agri-Tourism Business in India: Special Reference to Rural Entrepreneurship Development” published in International Journal of Development Studies, Vol.1, Issue-II, ISSN 09755799.
  • Dwivedi, A.K and Dwivedi, Punit Kumar, “Consumer Behavior towards purchase of Apparels (A study on organized Retail Market Jaipur City) published in “Proficient – An International Journal of Management” (2010), January 2010 Issue, ISSN: 0975-5799.
  • Dwivedi, Punit Kumar & Agrawal, Tanushree, “FEATURES AND APPLICATION OF MOBILE PHONES: A CONSUMER AWARENESS STUDY IN THE PARADIGM SHIFT OF THE UTILITY, published in Prestige e-Journal of Management and Research Volume 2, Issue 2 (October, 2015) ISSN
    2350-1316.
  • Dwivedi, Punit Kumar, R.K. Sharma, “Micro Finance: Driver for Sustainable Economic Development” published in “Asia Pacific Journal of Management & Entrepreneurship Research” 4 (1), 5, 2015. ISSN-2277-8098.
  • “The Role of Social Media in E-Commerce Marketing For Business Startups” published in Journal of Information Systems Engineering and Management (JISEM), e-ISSN 2468-4376, 2025, 10 (40S). http//www.jisem-journal.com/ .

Research Papers -National Journal

  • . Dwivedi, Amit Kumar and Dwivedi, Punit K. (2010), “A Case Study on Working Capital Management in Bharat Heavy Electrical Ltd. (BHEL)”, “BJIMR”, Vol. I, Issue IV, ISSN-0975-1378.
  • Dwivedi, Amit Kumar and Dixit, Mohit and Dwivedi, Punit K. (2010), “Marketing of Handmade Paper& its value-added products in Rajasthan”, “BJIMR”, Vol. II, Issue II, ISSN-0975-1378.
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